Alex Wyllie is a seasoned marketing leader committed to empowering organizations to leverage emerging technologies for data-driven decision-making and streamlined workflows. At IBM, Alex assumes the role of leading the field marketing team, entrusted with driving relevance and revenue in pivotal areas such as data management, artificial intelligence, and automation. His expertise lies in orchestrating impactful marketing campaigns that resonate with target audiences and drive tangible results. Alex has his MBA from New York University’s Stern School of Business and his BA in Economics and Art from New College of Florida.